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Morph Labs Brings Cloud Computing to the Masses
Morph Labs Launches the Morph AppCloud - New Drag and Drop Cloud-Ware Configuration for On-Demand Platform as a Service

Morph Labs announced Morph AppCloud, an on-demand application platform that enables companies to take advantage of cloud computing without the burden of configuration, setup and ongoing management.

Morph AppCloud enables companies to define their own cloud computing environment. It standardizes the Web application environment with a combination of open source technologies and industry best practices. By bringing together people, process automation and technology into a comprehensive solution, the new offering is designed for IT departments and independent software vendors (ISVs).

Each Morph AppCloud is a dedicated cluster of virtual servers that are automatically provisioned, configured and managed on behalf of each customer. Morph AppCloud provides the flexibility needed by organizations to customize their Web application environment to meet their growing application needs.

The Morph environment automatically brings together virtual servers configured with a Linux operating system, open source Web stacks, databases, load balancers and application management tools all in a high availability environment with continuous backups and full-time monitoring.

Morph AppCloud eliminates the typical cloud issues that concern companies. Morph AppCloud enables IT departments to deploy internal and external applications into an environment that includes high availability, disaster recovery, scalability, monitoring, security and ongoing systems management. By relying on Morph AppCloud as the application platform, companies are able to focus resources on developing leading edge technology. Morph AppCloud leverages Amazon Web Services including Amazon EC2 for virtual servers as well as Amazon S3 for storage.

"Amazon Web Services provide highly reliable and elastic computing and storage resources, creating a compelling, cost-effective deployment alternative," said Steve Rabuchin, Director of Developer Relations and Business Development for Amazon Web Services. "Users of the Morph AppCloud will be supported by the same technology infrastructure that Amazon.com uses."

Morph AppCloud is provisioned on-demand through the Morph Labs Web interface. Users start with a drag and drop cloud designer to choose the components they require for their specific environment. With the click of a button, the user is able to immediately deploy their own environment in the cloud. Upon deployment, their cloud is provisioned, configured and dozens of technologies are enabled to form a comprehensive end to end environment for the deployment, delivery and management of Web applications.

David Abramowski, CEO of Morph Labs said, "Businesses are starting to understand the huge innovation value and cost savings of cloud computing. By creating a company-specific Morph AppCloud for Web applications, IT departments and ISVs can stage environments, test applications, and run collaboration applications and third party products while freeing up valuable resources and personnel. Innovation is encouraged as technical capacity and capabilities can be increased on the spot without investment in training, software licenses, or costly infrastructure."

Abramowski concluded, "Cloud computing reflects a major shift and opportunity for any business that uses technology to maintain a competitive edge. It's changing the game plan."

About Cloud News Desk
Cloud Computing News Desk brings the latest industry news related to the Cloud paradigm of massively scalable IT resources and capabilities delivered as a service using Internet technologies. For up to date news on the International Cloud Computing Conference & Expo series, the easiest way is to follow it on Twitter.

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Virtualization Conference & Expo, California and London is the leading event in its third year covering the booming market of Virtualization for the enterprise. Now featuring Cloud Computing Expo, this leading event will surely deliver the #1 i-technology educational and networking opportunity of the year for leading Virtualization technology providers.



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Cloud Computing Bootcamp

Introducing at Cloud Computing Expo 2008 West the world's first-ever full one-day, immersive "Cloud Computing Bootcamp" - led by developer-entrepreneur Alan Williamson, Founder of Blog-City.com and creator of the OpenBlueDragon CFML runtime engine.

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Video Coverage of Virtualization Conference
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David Greschler: Virtualization Beyond the Datacenter to the Desktop
Miko Matsumura: Time Oriented Architecture: Evolution by Design?
Brian Stevens: The Future of the Virtual Enterprise
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 Conference Media Sponsor: Cloud Computing Journal

Cloud Computing Journal aims to help open the eyes of Enterprise IT professionals to the economics and strategies that utility/cloud computing provides. Cloud computing - the provision of scalable IT resources as a service, using Internet technologies - potentially impacts every aspect of how IT deploys and operates software.

Cloud Computing Expo 2008 Speakers Include...


VOGELS
Amazon


FEINBERG
EMC


WELTMAN
Yahoo

NICKOLOV
3Tera

HAAR
Appistry

ZHOU
Platform Computing

HERROD
VMware

KEAGY
GoGrid

KRISHNAN
ParaScale

COHEN
Enomaly

EATON
Cloudworks

BRYCE
Mosso

SHALOM
GigaSpaces

SOMAL
VMware

CHU
VMware

THORSTEN VON EICKEN
RightScale



SYS-CON EVENTS


Past Events Archive

SOAWorld Conference & Expo 2008 East
soa2008east.sys-con.com
Virtualization Conference & Expo 2008 East
virt2008east.sys-con.com
AJAXWorld 2008 Conference & Expo East
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SOAWorld Conference & Expo 2007 West
www.soaworld2007.com
Virtualization Conference & Expo 2007 West
virt2007west.sys-con.com
AJAXWorld 2007 Conference & Expo West
ajaxoct07.sys-con.com
SOAWorld Conference & Expo 2007 East
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Virtualization Conference & Expo 2007 East
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ajaxmarch07.sys-con.com
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SOAWorld & Conference Alumni Delegates Represents...

• AccuRev
• Adea Solutions
• Adobe Systems, Inc [3 delegates]
• ADP
• Aeropostale, Inc
• Aetna
• Akbank Training Center
• American Family Insurance
• American International College
• American Modern Insurance
• Amphion Innovations
• Amplify LLC, Clipmarks [2 delegates]
• Anderson Consulting
• Arrow Electronics [3 delegates]
• Ashcroft Inc
• Athabasca University
• ATS
• Audatex
• Avanade, Inc.
• Avaya Inc. [5 delegates]
• Azul [2 delegates]
• Backbase [2 delegates]
• Bank of America
• Bank of NY
• Barnes and Noble
• Barnex Investment International Limited
• BEA
• Bear Stearns [2 delegates]
• Bendel Newspaper Company Limited
• BizInnovative
• Bloomberg [2 delegates]
• BlueBrick Inc.
• BMC Software
• Boeing
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• BP
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Cloud Computing Blogs
In other words, VMware’s server density is higher. Boles suggests this means that customers should be “assessing virtualisation on a ‘cost per application’ basis. VM density has a sign
Traditionally, the way people have implemented high availability is by using a high-availability management package like Linux-HA[1], then configure it in detail for each application, file system moun