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Morph Labs Virtualizes SaaS Infrastructure with Morph AppSpace Subscriptions
Virtual Application Infrastructure Allows Software Vendors to Simplify the Development, Delivery and Management of SaaS

Morph Labs announced the availability of a virtual application infrastructure subscription. The service will allow independent software vendors (ISVs) and entrepreneurs to simplify the deployment, delivery, and management of Software as a Service (SaaS) applications while reducing upfront investment costs and speeding time to market.

Each Morph AppSpace runs within the Morph Application Platform that utilizes Amazon Web Services, including the Amazon Elastic Compute Cloud (Amazon EC2) and the Amazon Simple Storage Service (Amazon S3). By utilizing on-demand computing resources and storage from Amazon EC2 and S3, Morph Labs is able to provision an enterprise quality elastic application environment. Each application environment can be enlarged or reduced in real-time to meet user needs, this flexibility eliminates the practice of over provisioning the application environment just to service peak periods.

The Morph Application Platform enables deployment, delivery and management of web applications. The platform is a secure enterprise-grade environment that enables businesses to increase productivity and frees developers from the time required to manage and scale an application. The Morph Application Platform brings together the best of open source technologies and integrates them along with Morph's own technology to provide a seamless end to end virtualized infrastructure for applications. Developers and ISVs can quickly run Software as a Service (SaaS) applications on a Morph AppSpace, and move from sign-up to deployment within minutes.

"Morph utilizes the Amazon Elastic Compute Cloud (EC2) for resizable compute capacity infrastructure to provide a scale for its users," said Steve Rabuchin, Director of Developer Relations for Amazon Web Services. "Applications can be delivered and scaled to millions of users within minutes".

David Abramowski, CEO of Morph Labs said, "Software as a Service is a growing trend as companies look to cut big budget IT costs and take advantage of on-demand applications. Lack of data-center space, power restrictions and the cost of acquiring and managing hardware have opened the door to outsourcing the application environment. Morph Labs is leading the charge in providing those capabilities to companies big or small.”

About SaaS News Desk
SaaS News Desk trawls information and news sources worldwide for the very latest developments concerning SaaS as a software application delivery model and brings you topical material relevant to the new paradigm in which customers pay not for owning software but rather for using it.

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Virtualization Conference & Expo, California and London is the leading event in its third year covering the booming market of Virtualization for the enterprise. Now featuring Cloud Computing Expo, this leading event will surely deliver the #1 i-technology educational and networking opportunity of the year for leading Virtualization technology providers.



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David Greschler: Virtualization Beyond the Datacenter to the Desktop
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 Conference Media Sponsor: Cloud Computing Journal

Cloud Computing Journal aims to help open the eyes of Enterprise IT professionals to the economics and strategies that utility/cloud computing provides. Cloud computing - the provision of scalable IT resources as a service, using Internet technologies - potentially impacts every aspect of how IT deploys and operates software.

Cloud Computing Expo 2008 Speakers Include...


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FEINBERG
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WELTMAN
Yahoo

NICKOLOV
3Tera

HAAR
Appistry

ZHOU
Platform Computing

HERROD
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ParaScale

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www.soaworld2007.com
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SOAWorld & Conference Alumni Delegates Represents...

• AccuRev
• Adea Solutions
• Adobe Systems, Inc [3 delegates]
• ADP
• Aeropostale, Inc
• Aetna
• Akbank Training Center
• American Family Insurance
• American International College
• American Modern Insurance
• Amphion Innovations
• Amplify LLC, Clipmarks [2 delegates]
• Anderson Consulting
• Arrow Electronics [3 delegates]
• Ashcroft Inc
• Athabasca University
• ATS
• Audatex
• Avanade, Inc.
• Avaya Inc. [5 delegates]
• Azul [2 delegates]
• Backbase [2 delegates]
• Bank of America
• Bank of NY
• Barnes and Noble
• Barnex Investment International Limited
• BEA
• Bear Stearns [2 delegates]
• Bendel Newspaper Company Limited
• BizInnovative
• Bloomberg [2 delegates]
• BlueBrick Inc.
• BMC Software
• Boeing
• Bottomline Technologies [2 delegates]
• BP
• Broadcom

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Cloud Computing Blogs
In other words, VMware’s server density is higher. Boles suggests this means that customers should be “assessing virtualisation on a ‘cost per application’ basis. VM density has a sign
Traditionally, the way people have implemented high availability is by using a high-availability management package like Linux-HA[1], then configure it in detail for each application, file system moun